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WGU引领潮流,市场营销与商业学位成为威尔士首个获得认证的学位

(WGU leads way as Marketing and Business degree becomes first in Wales to receive accreditation)

2024-01-10

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日期:2023年2月1日星期三,雷克瑟姆-格林德沃大学的市场营销与商业学位成为威尔士第一个为本科生提供获得特许市场营销学院(cim)国家认可的认证机会的大学。 从2023年9月起,参加营销与商业学士课程的学生将能够获得数字营销cim证书,同时获得学位,甚至在毕业前就可以提高就业前景。 wrexham-glyndwr大学和cim的合作表明了该大学致力于进一步为学生提供工作所需的数字技能。 该证书将帮助学生增加他们对营销在组织中的作用的了解。 wrexham glyndwr大学商业、市场营销和管理讲师owendale表示:“我们非常高兴能够成为威尔士第一家高等教育机构,为学生提供在学位基础上从cim获得进一步资格的机会。cim是世界上最大的市场营销专业机构。 “现在,雇主对工作场所数字技能的需求比以往任何时候都大,所以我们能够为学生提供额外的备受尊敬和认可的认证,真是太棒了。 这肯定会让他们在毕业后申请工作时有优势。 “我们在雷克瑟姆-格林德沃大学开设的所有商业、市场营销和管理课程都让学生有机会学习一套全面的技能,这些技能受到雇主的高度重视。我毫不怀疑,这种合作关系将有助于我们在培养毕业生方面进一步巩固我们已经很好的声誉,培养出能够在自己选择的领域脱颖而出的毕业生。 wrexhamglyndwr大学市场营销和商业学士学位的学生还能够利用北威尔士商学院与一系列商业研究组织的良好联系,这些组织曾与世界上一些最大的品牌合作,包括特易购、联合利华和吉百利。 wrexhamglyndwr大学市场营销和商业学士学位的学生还能够利用北威尔士商学院与一系列商业研究组织的良好联系,这些组织曾与世界上一些最大的品牌合作,包括特易购、联合利华和吉百利。
date: wednesday 1st february 2023 wrexham glyndwr university’s marketing and business degree has become the first in wales to offer students at undergraduate level the opportunity to gain nationally-recognised accreditation from the chartered institute of marketing (cim).students on the ba (hons) in marketing and business course from september 2023 will be able to obtain a cim certificate in digital marketing, alongside achieving their degree, boosting their employment prospects before they have even graduated.the partnership between wrexham glyndwr university and the cim demonstrates the university’s commitment to further equip students with the digital skills they need for the workplace. the certification will help students increase their knowledge of the role of marketing within an organisation. owen dale, lecturer in business, marketing and management at wrexham glyndwr university, said: “we are absolutely delighted to be leading the way by being the first higher education provider in wales to offer students the opportunity to gain a further qualification, on top of their degree, from the cim – the world’s largest professional body for marketeers.“now more than ever before, the demand for digital skills in the workplace from employers is huge, so for us to be able to provide our students with that additional highly-regarded and recognised certification is fantastic. it certainly will give them that edge when applying for jobs once they graduate.“all of our business, marketing and management courses at wrexham glyndwr university give students the opportunity to learn a comprehensive set of skills that are highly valued by employers, and i have no doubt that this partnership will help us further build on our already strong reputation for producing graduates, who are equipped to excel in their chosen fields.”ba (hons) in marketing and business students at wrexham glyndwr university also are able to make use of the north wales business school’s excellent links with a range of commercial research organisations that have worked with some of the largest brands in the world, including tesco, unilever, and cadbury’s. .
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