日期：2023年12月21日一位prifysgol wrecsam/rexham大学生创办的冰淇淋公司正在加大生产力度，以满足北威尔士各地剧院在哑剧季的需求。 冷牛冰淇淋的创始人兼董事anna taylor分享了她在繁忙的节日期间成为企业主的经历。 成立于2014年，在安娜和她的奶农丈夫大卫交谈后，安娜看到了这家合资企业的市场缺口。 这项业务让安娜可以在家照顾孩子，并灵活安排她需要投入的时间。 自那以后，这家总部位于鲁辛的冰淇淋公司出现了巨大的增长，目前在北威尔士的100多家酒店和零售店都有库存。 2020年，当新冠肺炎疫情席卷英国时，冷牛冰淇淋店的安娜和大卫发现，由于酒店业关闭，安娜的产品需求暴跌了80%以上。 安娜在雷克瑟姆大学的旅程就是从这里开始的。 安娜在担任冷牛公司董事期间，已经凭直觉掌握了经营企业所需的技能，但她觉得自己想巩固所学知识，进一步提高自己的技能。 因此，安娜在2020年获得了为期四年的兼职应用企业管理学位。 在与讲师讨论她的选择时，有人强调，对安娜来说，冷牛将是一个很好的案例研究，可以作为她在雷克瑟姆学习的一部分。 安娜决定重返学习岗位，不仅是为了确保在整个疫情期间的长寿，而且如果她希望在未来进入不同的企业，也是为了巩固和证明自己的技能。 安娜说：“我认为让学生从他们所学的东西中看到切实的结果是很重要的。 这门课程极大地帮助我提高了创业技能，比如写商业计划书和做演讲。 “我得到了大学的支持，在兼职学习学位的同时经营企业，这真是太棒了。 “自2014年成立以来，该地区出现了更多的冰淇淋公司，安娜解释了冷牛脱颖而出的原因，她说：”我们的独特卖点是我们以奶牛场为基地，所以我们每天都使用农场的新鲜牛奶。 “我们把一桶桶牛奶从奶牛场运到我们制作冰淇淋的地方。 当被问及明年冷牛会有什么收获时，她说：“展望未来，我们希望探索向更多的旅游区扩张，因为我们现在有能力这样做。 “我也期待着在明年的大学开放日上，帮助未来的学生看看商科学位是否最适合他们。”安娜正在完成学位的最后一年，并期待着在2024年春季与其他同学一起毕业。 “我也期待着在明年的大学开放日上，帮助未来的学生看看商科学位是否最适合他们。”安娜正在完成学位的最后一年，并期待着在2024年春季与其他同学一起毕业。date: 21 december 2023an ice-cream business founded by a prifysgol wrecsam/wrexham university student is ramping up production to meet demand from theatres across north wales over the pantomime season. anna taylor, founder and director of chilly cow ice cream, has shared her experiences of being a business owner during the busy festive period. founded in 2014, after a conversation between anna and her dairy farmer husband, david, anna saw a gap in the market for the venture. the business allowed anna to be at home for her children and be flexible with the hours that she needed to put into the business. the ruthin-based ice cream company has since seen massive growth and can now be found stocked in over 100 hospitality and retail outlets across north wales. anna and david of chilly cow ice creamback in 2020, when the covid-19 pandemic took hold of the uk, anna saw demand for her products plummet by over 80% due to the hospitality sector being shut down. this is where anna’s journey with wrexham university began.anna had already intuitively picked up the skillset necessary for running a business through her time as director of chilly cow, however she felt that she wanted to underpin what she had learnt and enhance her skills further. as a result, in 2020 anna enrolled on the four-year part-time applied business management degree. when discussing her options with lecturers, it was highlighted that chilly cow would be an excellent case study for anna to be able to use as part of her studies at wrexham. anna’s decision to return to studying was not only to ensure longevity throughout the pandemic, but also to solidify and evidence her skills, should she wish to move into different ventures in the future. anna said: “i think it is important for students to see tangible outcomes from what they are studying. the course has massively helped me refine by entrepreneurial skills such as writing business plans and delivering presentations. “the support i have had from the university, running a business whilst studying the degree part time has been amazing.” since being established in 2014, many more ice cream companies have surfaced in the region and anna explained what makes chilly cow stand out, she said: “our unique selling point is that we are dairy farm based, so we use fresh milk from the farm every day. “we carry the buckets of milk across from the dairy farm to where we create the ice cream.” when asked what the next year has in store for chilly cow, she said “looking forward, we would like to explore expanding into more tourist areas as we now have the capacity to do this. “i am also looking forward to being present at the university’s open days in the coming year to help prospective students see if a business degree could be the perfect fit for them” anna is completing the final year of her degree and looks forward to graduating with the rest of her cohort in spring 2024. .本文来源： 大四学生在节日期间看到商业需求激增
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